Trina is using automated bidding as part of her Google Ads Search bidding strategy. Why might she prefer automated bidding?

Q.: Trina is using automated bidding as part of her Google Ads Search bidding strategy. Why might she prefer automated bidding?

Options:

  • Machine learning will choose the keywords used to serve her ads to users.
  • Machine learning helps her set the appropriate bid for each and every auction.
  • Location targeting isn’t decided by machine learning.
  • Machine learning will choose an ad schedule for campaigns without her input.

Answer: Machine learning helps her set the appropriate bid for each and every auction.

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