Jerry’s managing a Google Search campaign and would like to improve the position in which his ads appear. He’s increased his bids, but his ad still isn’t showing at the top of Search results. What else might he do to improve his Ad Rank?

Q.: Jerry’s managing a Google Search campaign and would like to improve the position in which his ads appear. He’s increased his bids, but his ad still isn’t showing at the top of Search results. What else might he do to improve his Ad Rank?

Options:

  • Create a helpful, relevant landing page for the ad.
  • Remove ad extensions.
  • Reduce the number of words in the ad.
  • Control user signals and attributes.

Answer: Create a helpful, relevant landing page for the ad.

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