In Google’s ABCDs, what are two recommendations for connecting with viewers? (Choose two.)

Question: In Google’s ABCDs, what are two recommendations for connecting with viewers? (Choose two.)

Options:

  • Use video shots from movies and television shows to get attention.
  • Leverage the power of audio in your ads to lift brand awareness.
  • Force a user into a sign-up or e-mail capture to exit the ad display.
  • Increase your ad’s pacing to capture attention and keep it longer.
  • Film ads that have a depressing emotional factor to gain sympathy.

Answer: Leverage the power of audio in your ads to lift brand awareness. & Increase your ad’s pacing to capture attention and keep it longer.

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