Question: How does Google Display ads grow marketing results for advertisers?
- It focuses a campaign on either Gmail, TrueView, or Chrome to better isolate speciﬁc audiences.
- It harnesses a multitude of signals to place ads against the most relevant content.
- It calculates the number of times an ad is eﬀectively run on test websites, then shows the ad on all relevant websites.
- It determines a user’s primary marketing objective and enables the features that will best achieve it.
The correct answer was: It harnesses a multitude of signals to place ads against the most relevant content.