Google Ads was designed to deliver three things to every advertiser: relevance, control, and results. It provides relevance by connecting advertisers with the right people at the right time. It provides results by charging only when you get a click. How does Google Ads provide control?

Q.: Google Ads was designed to deliver three things to every advertiser: relevance, control, and results. It provides relevance by connecting advertisers with the right people at the right time. It provides results by charging only when you get a click. How does Google Ads provide control?

Options:

  • By giving advertisers control over the maximum they spend per month.
  • By giving advertisers control over which competitors they place ads against in auctions.
  • By giving advertisers control over the number of specific actions their spend will return.
  • By giving advertisers control over the next highest bid allowed in auctions they enter.

Answer: By giving advertisers control over the maximum they spend per month.

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