Brian manages his company’s Google Search Ads campaign. He regularly reviews the optimization score to make his Google Search campaign as effective as possible. What is Brian’s optimization score based upon?

Q.: Brian manages his company’s Google Search Ads campaign. He regularly reviews the optimization score to make his Google Search campaign as effective as possible. What is Brian’s optimization score based upon?

Options:

  • Key aspects of his accounts, including statistics, settings, and industry trends
  • Testing and reporting on the speed of Brian’s websites
  • Judging ad popularity on social media
  • Comparing Brian’s sales with ad serving data

Answer: Key aspects of his accounts, including statistics, settings, and industry trends

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