A marketer is keeping track of the revenue generated by his campaigns. He wants to get a specific return for his ad spend. Which type of automated bidding strategy will meet his needs?

Question: A marketer is keeping track of the revenue generated by his campaigns. He wants to get a specific return for his ad spend. Which type of automated bidding strategy will meet his needs?

Options:

  • An awareness-based bidding strategy
  • A revenue-focused bidding strategy
  • A conversion-focused bidding strategy
  • A consideration-focused bidding strategy

Answer: A revenue-focused bidding strategy

Leave a Comment

Send this to a friend